Acousticwear (ACWE) is a Vancouver-based clothing company dedicated to empowering hard-of-hearing and deaf youth. I designed and illustrated a series of simple, quirky t-shirts using the slogans "Pardon Me?" and "I Am Me". Additionally, I designed their logo and overall branding. I designed the logo with a simple, hipster feel to it to appeal to the younger generation. I incorporated grey into the logo as grey is the official colour for deaf-awareness.